The fine print, in plain language

Terms & License

Last updated July 11, 2026

What you're buying

Purchases on BrandDNA Academy buy you a personal-use licenseto the digital materials in your tier — web access through your portal plus downloadable PDF editions. The materials remain the intellectual property of BrandDNA Academy. Your license is for you (or, for the Vault, your practice's work with your own clients) — it doesn't include re-selling, re-publishing, uploading to shared drives for groups, or passing copies along. Every guide sold funds the next one; thanks for honoring that.

Consultants & agencies

The Complete Vault is licensed for use within your client work: run the assessment with clients, use the deep dives to build their strategies, share relevant excerpts in deliverables you author. It does not license handing entire guides or PDFs to clients as their own copies — each client who wants the full materials needs their own purchase. Team and group licensing is coming; until then, write us for anything bigger than one desk.

Results & reports

Your assessment results and AI-personalized report are yours to use, publish, and share freely — they're about your brand. The downloadable artwork (your card and patron plate) is yours to post, print, and use in your own materials.

What this isn't

The assessment and guides are strategic and reflective tools built on the archetype framework of Jung, Campbell, and Mark & Pearson. They are not psychological testing, clinical advice, or a scientifically validated psychometric instrument, and they shouldn't be used for hiring or diagnostic decisions.

Refunds

Digital goods are delivered instantly, so all sales are final once materials are accessed — but if something is broken or you believe you were mischarged, write us and we'll make it right.

Contact

Questions, group licensing, gifts, anything else: info@thedigitalconsultingfirm.com.